Create Effective Multi-Image Posts on Facebook and Twitter - CoSchedule

Create Effective Multi-Image Posts on Facebook and Twitter Organic social media reach  is on the decline. To make matters worse, competition is only getting more fierce. From Fortune 500 companies to small mom and pop shops, all types of businesses are getting in on the social media marketing game. Plus, youre not just competing against other brands for attention. Youre competing against updates from friends and family, funny animal GIFs, and everything else people might come across on social media. Users feeds are so saturated, getting seen by your intended audience can be incredibly difficult. If youre going to succeed, you need to get creative. One way to start experimenting is with multi-image social media posts. In fact, posts with multiple images have been shown to get more reach  (and the data doesnt lie). More reach means more opportunities to connect with your audience (and turn them into leads and customers). Intrigued? Read on to learn how to create effective multi-image posts and start pushing your reach in the right direction. Did You Know Now Supports Multi-Image Posts on Facebook and Twitter? ^^^ You better believe it! Your favorite marketing and social media scheduling tool now supports multi-image social media posts for your Facebook and Twitter accounts. With the ability to schedule multi-image posts using , your team no longer has to worry about sending one image at a time. Not only that but grouping your images together to creates a visually impactful social media post which can help draw more eyes to your content. More eyes = more leads = more sales! More eyes = more leads = more sales!Ready to try it yourself? Start your free 14-day trial. Then, read this post to learn how to get the most of your new tool. Recommended Reading: How to Convince Your Team to Use (And Love) Create Multi-Image Posts With This Giant Social Media Image Bundle (Psst Its Free) Were so excited about launching multi-image post support that were giving away this enormous bundle of free stock photos! Download em all now and use them in your own marketing, totally free of charge.How to Create the Most Effective Multi-Image Posts on Facebook and TwitterWhat Are Multi-Image Social Media Posts? It might seem like an obvious question, but first, let's explain what multi-image posts are (and are not). Multi-Image posts are the same as your standard social media post. But, instead of one image, they include multiple images. Here's a great example from Ford Motor Company: Posted by Ford Motor Company on  Thursday, April 27, 2017 We should note this post will only cover organic multi-image posts on Facebook and Twitter. Facebook carousel posts are a little more complex (and worthy of a post unto themselves), so we won’t be discussing them here. Recommended Reading: How to Make the Best Social Media Images the Easy Way Why Should Marketers Create Multi-Image Posts? You may have just read that and thought, â€Å"Yeah, but what's the real benefit to adding more images to my posts?† There are three main benefits that can come from utilizing multi-image social media posts: Increased engagement. Multi-image posts add more visual appeal. That means your posts will have a better chance of standing out in a cluttered newsfeed. Thus, they create more opportunities to drive engagement. Tell more complete visual stories. If a picture is worth a thousand words, then what's the value of adding even more pictures? By including several related photos (or even sequential images showing steps in a process), you can add more context to your content. Showcase more details about your products. Now you can show off multiple angles, features, and more in greater detail, enticing your customers to buy (or at least start doing more research). Organic reach declining? Try using multi-image posts to pick it up back up.How Do I Create Multi-Image Posts On Facebook? Now comes the fun part, creating your multi-image posts on Facebook. We’ll break this down and show you how to create them in and on the network. How To Create Multi-Image Posts On Facebook Via Desktop To create multi-image posts on your desktop, first open your company Facebook page: Click on  Share a photo or video: Click on Upload photos/videos a pop up window will appear that will let you select the photos that you want to upload to your status: Select your photos: Your photos will appear in preview and you can drag and drop them in the order you want them to appear in your post: You can then either publish or schedule your post. How To Create Multi-Image Posts On Facebook Via Mobile To schedule your multi-image posts on mobile, open your Facebook app and go to your company page: Click on Publish and then Photo/Video: Select your photos. The order that you select your photos in is the order that they will appear in your post: Unlike the desktop version, you cannot drag and rearrange your photos once they are in place. So, be conscious of the order you select them in. Once you have the right order, you can publish or schedule the post right from the app: How To Schedule Multi-Image Facebook Posts Via Desktop With Now let’s say that your team decides to use to create and send your multi-image Facebook messages. To set up those messages on your desktop, go to your calendar: Click the + button in the upper right-hand corner and select Social Media Message: Select your Facebook profile: Once your profile is selected, you can upload photos for the post: A pop up window will appear allowing you to choose your photos: Once your photos are uploaded you can rearrange the photos in the order that you want them to appear. will preview the post before it’s published: Once you fill in the text on your post, you can scroll down and schedule your post: How To Schedule Multi-Image Facebook Posts Via The Mobile App Download the app via the App Store  (iOS) or Play Store  (Android) and log into your calendar: Tap the content tab and create a post for your Facebook profile: Select your profile: Click Add Images: You can also pre-schedule your posting time at this point as well: Choose where you want to upload your photos from (you can either take a photo, or select images from your photo library): Choose which photos from your camera roll are going to be in your post: Rearrange your photos and check the post preview to make sure they are displaying correctly: Preview your post: Schedule your post: That's it! Facebook Multi-Image Best Practices When creating multi-image posts on Facebook, consider image size and consistency. Different size images create different effects for your post. Similar-sized images will create more of a square image gallery. Here is what different combinations of image sizes look like. Two photos: Three photos: Four photos: Five photos (notice this creates a +2 square): Three photos (with one image of unequal size to the other two): Four photos (with one of unequal size) Overall, ensure that your images are related and be mindful of how they'll look once published. How Do I Create Multi-Image Posts On Twitter? The other network we'll be discussing is Twitter. It's a little more limited than Facebook in terms of handling multiple images, but it's still pretty easy to get them published. How To Schedule Multi-Image Posts On Twitter Via Desktop First, head to your Twitter page and click tweet in the upper right-hand corner like you usually do: Click the image button: Once you select Add photos or video a second screen will appear allowing you to select your photos: Unlike Facebook, Twitter only allows you to upload four pictures at a time. Photos can’t be dragged and dropped around like Facebook either, so they’ll need to be upload in the order you want them to appear in your post: Look at my new puppy pic.twitter.com/Ymrjaygnyv - Breonna Bergstrom (@brebergstrom) August 29, 2017 How To Schedule Multi-Image Twitter Posts Via Mobile Open your Twitter app and select the profile you want to tweet from: Click the create new Tweet icon: Then add in up to four photos from your phone: And then select from your available images: Next, include your post text: How To Schedule Multi-Image Twitter Posts On Your Desktop Via Open your calendar: Click the + in the upper right-hand corner and select Social Message:   Select your Twitter channel: Then click to add in a maximum of four photos to your post. A second screen will appear allowing you to upload them straight into : Once your photos are uploaded you can preview what your post will look like. If you don’t like the way that your photos look you can drag them around until you find the combination you’re looking for: Once you have your photos set you can schedule or publish your post: How To Schedule Multi-Image Twitter Posts With The Mobile App Open your App: Select social message and then the Twitter profile you want to send your post from: Select add image: You can either upload photos via your camera roll or snap ones using your phone: Select your photos: Preview your post: Schedule it to publish: Twitter Multi-Image Best Practices Multi-image posts work similarly on Twitter, as they do on Facebook. For example, the way they display depends on the size and combination of images you include. Here are what different combinations of images look like on Twitter. Two Images: Three Images: Four Images: Unlike Facebook, you cannot add more than four images to a Twitter post. Your team should also think about what order they want photos to be in when they are uploaded to Twitter. If you want one image to stand out in a set of three it would be best to place that image first and the others second, third, and fourth respectively. Recommended Reading: The Social Media Posting Schedule That Will Boost Your Traffic By 192% Now You Can Schedule All Your Multi-Image Posts In One Place Instead of having to keep track of every photo, schedule every post and then panic if the wrong image was paired with the wrong post, make it easy and use . First, open your calendar and select the brand you want to work with: Then select the channels you want to send your post on: From there, add in the images that you want to post to your channels, but remember if you choose Twitter, you can only choose a maximum of four photos: Draft your text: Drag and drop your photos in the order that you want them to appear and check the preview: Publish or schedule your message: It’s really that easy. Plus, with Best Time Scheduling, can make sure all your posts are optimally scheduled. With built-in Social Analytics, you can also know exactly how those posts are performing, too. Recommended Reading: How to Build a Social Media Editorial Calendar The Easy Way (Free Template) Now You Can Be A Multi-Image Posting Pro The benefits to multi-images post are clear. Standing out means you get more eyeballs on your content, which turn into leads which turn into sales. Plus, you now know exactly how to create those posts, using the apps themselves or with . Ready to try it yourself? Schedule a demo now.

My Inner Struggle with English Essay Example | Topics and Well Written Essays - 1250 words

My Inner Struggle with English - Essay Example Watching their movie, I used to think that I will be able to speak English very easily. Although I did not understand all the words that Stallone or Schwarzenegger said, I used to get an idea of what they were saying. It was much later when I came to know that I was going to the US, and was required to speak English, that I realized that my favorite stars did not actually say much in the movies. It was their guns and hands that did most of the talking, and not their tongue. I started thinking that if I had chosen to watch maybe the romantic movies or the dramatic movies, I would have learned English more easily. At least, my travel to the United States would have been smooth. I realized that just listening to someone speak a language cannot make you fluent in that language. With this discouraging realization, I landed in the United States. It was not that my English was bad, but it was not good either. I could manage to speak in broken English. I could read and write quite nicely. Bu t when it came to speaking, I used to choke. I realized that the fear of being laughed at or being ridiculed hampered my efforts to speak in English. My friends and relatives in the US were unaware of my inner struggle with English. I conversed with them in my regional language so the question of my inability of speaking good English never really came up in front of them. However, it was bothering me a lot. I knew that in some time, I will join the college, mix with people and will have to speak in English without the aid of my own language. I decided to hone my English speaking skills. The very next day, I bought a book that promised to teach how to speak fluent English. To avoid my family members from knowing my dilemma, I used to go to a nearby coffee shop, order whatever I saw in the pictures that were stuck on the wall, grab a corner table and immerse in the book. This became my regular habit. I used to go to the coffee shop at early hours to avoid a rush of customers. It used to be deserted at early hours and that provided me with the silence and peaceful environment that was necessary to concentrate on my ‘study.’ This went on regularly for some days. I became sort of familiar with the waitresses and the cashier at the coffee shop. However, I kept my conversation limited to a ‘hello’ and a ‘thank you.’ Things were going fine until I became aware of a pair of eyes watching me intently for the past few days. I realized that one of the waitresses was keeping an eye on me since the past few days. She was in her late forties, with a plump physique and blonde hair. From the way she was treated by her colleagues, I could tell that she was working there for a long time and had gained a respectable position. Even though she was just ahead waitress, she had an authoritative attitude and her authority was accepted by others. I got to know that her name was Jennifer.  Ã‚  

How Apple Company developed Research Paper Example | Topics and Well Written Essays - 2250 words

How Apple Company developed - Research Paper Example The product range offered by the company includes mobile phones, computer operating systems and other consumer electronics. Delivering effective products as well as user friendly technology services to the customers in the worldwide market, the company has given tough competition to its rivals operating in identical business conditions. Owing to this aspect the performance of the company has seen a continuous hike which further rewarded a leadership position to the company in the global business world. However, like every company, there were certain negative aspects associated with the company which ultimately hampered its brand image to a considerable margin on the basis of sustainability (Mrak-Blumberg, Renery and Bundgaard, â€Å"Strategic Report for Apple Computer Inc†). From an overall perspective, it can be stated that the development of the company, from its inception stage to the modern day, has been a vital topic of debate. The rapid development of Apple Inc has been quite a significant topic of study in the recent times owing to its aggressively competitive approach to sustenance. The rapid growth of Apple, over the years, can also be affirmed as a result of its commitment towards delivering quality products and services, keeping pace with the continually changing preferences of its customers. This thesis would therefore aim at addressing the development of Apple, since its inception to the present day. As can be observed from the above conducted theoretical analysis of Apple’s performance, although the company has been able to secure its leadership position going through various ups and downs, the future probable rise in competition is likely to raise certain barriers to the trend in case of Apple. This further indicates the requirement to conduct a rigorous research to understand the rudimental driving forces which have contributed to the performance

The history of Automobiles Essay Example for Free

The history of Automobiles Essay Automobiles also known as Cars, Trucks and SUV’s are a very important part of our everyday lives. Automobiles have been around a lot longer than most people think. In Europe, automobiles date back to as early as the late 1700’s. European engineers began thinking of developing the first automobile to make life easier. By the mid 1800’s they began to think over how the automobile would run. Some manufactures tried using stream, combustion, and electrical motors to run their prototypes. The steam engine was invented in the early 18th century and has been applied to a variety of practical uses. But one of the most important ways steam was used was to power an automobile. The first steam powered automobile was built by built by Nicolas Joseph Cugnot. It was used by the French Army to haul artillery at a speed of 2 1/2 mph on only three wheels. The vehicle had to stop every ten to fifteen minutes to build up steam power. The steam engine and boiler were separate from the rest of the vehicle and placed in the front for easier maintenance. The combustion engine was invented in the late 1600’s by Dutch physicist Christian Huygens. He found that using a combustion substance such as kerosene or gasoline. He found that this type method to power a automobile was much more effective than a steam powered because it could go much faster and was able to have enough power to be able to do what was required. Today we still use combustion to power our automobiles, and it is expected that by the year 2020 most automobiles will be electrical powered to save are planet from globe warming and ozone destruction. The electric engine on an automobile was not very popular until recent years ago. But the engine itself was invented back in the early 1900’s and had many advantages over their competitors. They did not have the vibration, smell, and noise associated with gasoline automobiles. Changing gears on gasoline automobile was the most difficult part of driving, while electric automobiles did not require gear changes. While steam-powered automobiles also had no gear shifting, they suffered from long start-up times of up to 45 minutes on cold mornings. The steam automobiles had less range before needing water than an electrics range on a single charge. Now as time progresses the electric automobiles are becoming more popular especially hybrid models which use both combustion and electricity. Now a day almost every family has one or two or even three automobiles and purchases a new one every two years. Automobiles are becoming more and more popular as the years go by, and are becoming more fuel efficient to run and have more options available than the year before, and are a very important part of our everyday lives in order to transport ourselves around more efficiently than ever before.

Goethes Faust - A Man of Un-heroic Proportions Essay -- Faust Essays

Faust: A Man of Un-heroic Proportions In Faust, Goethe builds a dramatic poem around the strengths and weaknesses of a man who under a personalized definition of a hero fails miserably. A hero is someone that humanity models themselves and their actions after, someone who can be revered by the masses as an individual of great morality and strength, a man or woman that never sacrifices his beliefs under adversity. Therefore, through his immoral actions and his unwillingness to respect others rights and privileges, Faust is determined to be a man of un-heroic proportions. It is seen early in the poem, that Faust has very strong beliefs and a tight moral code that is deeply rooted in his quest for knowledge. Sitting in his den, Faust describes his areas of instruction, "I have, alas, studied philosophy, jurisprudence and medicine, too, and, worst of all, theology with keen endeavor, through and through..." It is obvious that through his studies he has valued deep and critical thinking, however with the help of Mephisto, he would disregard his values and pursue the pleasures of the flesh. Faust's impending downward spiral reveals the greed that both Mephisto and Faust share. Mephisto's greed is evident in the hope that he will overcome Faust's morality and thus be victorious in his wager with God; also because he is the devil and that is what he does. For Faust, greed emerges because of his desire to attain physical pleasures and therefore become whole in mind, body and spirit. Faust's goal to become the ÃÅ"berminche is an understandable desire, however, the means at which he strives for those ends are irresponsible and unjust. It is through this greed that Faust with the help of Mephisto exploit others in the pursuit... ... dishonest and greedy to such a wondrous and magical location only because he admits that what he did was wrong. Attaining passage into heaven is the only accomplishment that Faust makes in order to attain hero status. Even this final accomplishment is questionable, because God would not allow a man so unworthy to accompany people who have such a high moral standard and irrefutable grace. Faust then, neither falls under the classical definition of a hero except that he was, "...favored by the gods" and he does not fit into my personal definition of a hero. For Faust is not someone whose actions should be followed, he sacrificed his beliefs under adversity and most importantly; he destroyed anyone's life if it conflicted to any aspect of his plan for superiority. Faust then, may be considered the greatest un hero to have ever attain passage into heaven.

Math Internal Assessment Gold Medal Heights

Gold Medal Heights The heights achieved by gold medalists in the high jump have been recorded starting from the 1932 Olympics to the 1980 Olympics. The table below shows the Year in row 1 and the Height in centimeters in row 2 Year| 1932| 1936| 1948| 1952| 1956| 1960| 1964| 1968| 1972| 1976| 1980| Height (cm)| 197| 203| 198| 204| 212| 216| 218| 224| 223| 225| 236| They were recorded to show a pattern year after year and to reveal a trend. The data graph below plots the height on the y-axis and the year on the x-axis. Data Graph 1 Height (cm) Height (cm) Year YearIn Data Graph 1 the data shown represents the height in cm achieved by gold medalists in accordance to the year in which the Olympic games were held. The Graph shows a gradual increase in height as the years increase. The parameters shown in this are the heights, which can be measured during each year to show the rise. The constraints of this task are finding a function to fit the data point shown in Data Graph 1. Some other constraints would be that there aren’t any outliers in the graph and it has been a pretty steady linear rise. The type of function that models the behavior of the function is linear.This type of function models it because the points resemble a line rather than a curve. To represent the points plotted in Data Graph 1 a function is created. To start deciphering a function I started with the equation – Y = mx + b To show the slope of the line since the function is linear. For the first point the function would have to satisfy 197 = m (1932) + b In order for the line to be steep the b value or y intercept will have to be low to give it a more upward positive slope. Y = mx -1000 197 = m (1932) -1000 1197 = m (1932) m = 0. 619The final linear equation to satisfy some points would be y = 0. 62x – 1000 The graph below shoes the model linear function and the original data points to show their relationship. Graph 2 Year Year Height (cm) Height (cm) The graph above shows t he linear function y = 0. 62x – 1000 in relation to the data points plotted on Data Graph 1. The differences between the function and the points plotted is that the function does not full satisfy all the x and y values. The outliers in this case are from the years 1948, 1952, and 1980 which all of y values that do not meet the function closely.Using regression the following function and graph is found. The function and line found using regression matches the one found by me. The linear function does not cross all points but shows the gradual shape in which the points plotted make. Another function that is used is a quadratic function Quadratic functions are set up as: Y = px2 + tx +b To make this function resemble the points plotted on the Graph 1 the p value will have to be very small to widen the shape of the quadratic The b value also has to be small to resemble the y intercept and to give the graph a more upward slopeI used the function: Y = 0. 0000512Ãâ€"2 + 0. 5171x â €“ 1010 In order for this function to work it must satisfy the point of (1964, 218) Y = 0. 0000512 (1964)2 + 0. 5171 (1964) – 1010 Y = 0. 0000512 (3857296) + 1015. 58 – 1010 Y = 197. 49 + 1015. 58 – 1010 Y = 218 This graph of the function y = 0. 0000512Ãâ€"2 +0. 5171x – 1010 is shown in the following Graph 3 as it is against the points plotted in Data Graph 1 Graph 3 Height (cm) Height (cm) Year Year It is shown in Graph 3 that the quadratic function does resemble the shape of the line plotted by the points in Data Graph 1.In Graph 4 both functions are shown against the original data points plotted in Data Graph 1. Graph 4 Height (cm) Height (cm) Year Year Had the games been held in 1940 and 1944 the winning heights would be estimated as: Y = 0. 62(1940) – 1000 Y = 1202. 8 – 1000 Y = 202. 8 When the x value of 1940 is plugged into the linear equation y = 0. 62x – 1000 the y value, or winning height in the year 1940, would be 202. 8. Y = 0. 0000512(1940)2 + 0. 5171(1940) – 1010 Y = 0. 0000512(3763600) + 1003. 17 – 1010 Y = 192. 69 + 1003. 17 – 1010 Y = 185. 86 When the x value 1940 is plugged into the quadratic equation y = 0. 000512Ãâ€"2 + 0. 5171x – 1010 the y value, or winning height for 1940, is 185. 86. In order to make a more accurate estimate for the winning height in 1940 the average of both terms, 202. 8 and 185. 86, are taken. 202. 8 + 185. 86 / 2 = 194. 33 The estimated winning height in 1940 would be 194. 33 For the estimated winning height in 1944: Y = 0. 62(1944) – 1000 Y = 1205. 28 – 1000 Y = 205. 28 When the x value of 1944 is plugged into the linear equation 0. 62x – 1000 the y value, or winning height in 1944, is 205. 8. Y = 0. 0000512(1944)2 + 0. 5171(1944) – 1010Y = 0. 0000512(3779136) + 1005. 24 – 1010 Y = 193. 49 + 1005. 24 – 1010 Y = 188. 73 When the x value of 1944 is plugged into the quadratic equation of 0. 00005 12Ãâ€"2 + 0. 5171x + 1010 the y value, or winning height in 1944, is 188. 73. To have a more accurate estimate of the winning height the average of the two y values of two functions is taken. 188. 73 + 205. 28 / 2 = 197. 01 The winning height for the 1944 Olympics would be estimated at 197. 01 Graph 5 Year Year Height (cm) Height (cm) Graph 5 shows all the data from the 1896 Olympics to the 2008 Olympics.The red line is the quadratic function f(x) = 0. 0000512Ãâ€"2 + 0. 5171x – 1010 and the blue line represents the linear function f(x) = 0. 62x -1000. The function models that are represented in Graph 5 do not fully resemble the points plotted from the gold medal high jump heights but have an overall shape of the rise in height from year to year. Graph 6 Height (cm) Height (cm) Year Year The graph above shows all data point plotted on a graph. The overall trend or shape resemble that of a cubic. Graph 7 The shape of the cubic resembles more of the shape shown in the data poi nts plotted on Graph 6.The modifications that need to be made on my models are that the quadratic function needs to have a more curve to it than just a straight line. To do that I need to change the variables a, b, and c in the equation f(x) = ax2 + bx + c f(x) = 0. 0000512Ãâ€"2 + 0. 5171x -1010 Graph 8 Height (cm) Height (cm) Year Year In a zoomed out view the graph shows the overall shape of the quadratic shape of the red line and how it goes through the black data points and how the linear equation is completely straight. IB Mathematics SL Year 2 Internal Assessment Gold Medal Heights Date Due: February 11, 2013

The SLOSS Debate in Conservation

One of the most heated controversies in conservation history is known as the SLOSS Debate. SLOSS stands for Single Large or Several Small and refers to two different approaches to land conservation in order to protect biodiversity in a given region. The single large approach favors one sizeable, contiguous land reserve. The several small approach favors multiple smaller reserves of land whose total areas equal that of a large reserve. Area determination of either is based on the type of habitat and species involved. New Concept Spurs Controversy In 1975, an American scientist named Jared Diamond proposed the landmark idea that a single large land reserve would be more beneficial in terms of species richness and diversity than several smaller reserves. His claim was based on his study of a book called The Theory of Island Biogeography by Robert MacArthur and E.O. Wilson. Diamonds assertion was challenged by ecologist Daniel Simberloff, a former student of E.O. Wilson, who noted that if several smaller reserves each contained unique species, then it would be possible for smaller reserves to harbor even more species than a single large reserve. Habitat Debate Heats Up Scientists Bruce A. Wilcox and Dennis L. Murphy responded to an article by Simberloff in The American Naturalist journal by arguing that habitat fragmentation (caused by human activity or environmental changes) poses the most critical threat to global biodiversity. Contiguous areas, the researchers asserted, are not only beneficial to communities of interdependent species, they are also more likely to support populations of species that occur at low population densities, particularly large vertebrates. Harmful Effects of Habitat Fragmentation According to the National Wildlife Federation, terrestrial or aquatic habitat fragmented by roads, logging, dams, and other human developments may not be large or connected enough to support species that need a large territory in which to find mates and food. The loss and fragmentation of habitat make it difficult for migratory species to find places to rest and feed along their migration routes. When habitat is fragmented, mobile species that retreat into smaller reserves of habitat can end up crowded, increasing competition for resources and disease transmission. The Edge Effect In addition to interrupting contiguity and decreasing the total area of available habitat, fragmentation also magnifies the edge effect, resulting from an increase in the edge-to-interior ratio. This effect negatively impacts species that are adapted to interior habitats because they become more vulnerable to predation and disturbance. No Simple Solution The SLOSS Debate spurred aggressive research into the effects of habitat fragmentation, leading to conclusions that the viability of either approach may depend on the circumstances. Several small reserves may, in some cases, be beneficial when indigenous species extinction risk is low. On the other hand, single large reserves may be preferable when extinction risk is high. In general, however, the uncertainty of extinction risk estimates leads scientists to prefer the established habitat integrity and security of a single larger reserve. Reality Check Kent Holsinger, Professor of Ecology and Evolutionary Biology at the University of Connecticut, contends, This whole debate seems to have missed the point. After all, we put reserves where we find species or communities that we want to save. We make them as large as we can, or as large as we need to protect the elements of our concern. We are not usually faced with the optimization choice poised in the [SLOSS] debate. To the extent we have choices, the choices we face are more like †¦ how small an area can we get away with protecting and which are the most critical parcels?